WASHINGTON, DC—September 7, 2011—Suzanne Ffolkes, director of media advocacy at the American Heart Association (AHA), has been named vice president of communications at Research!America, the nation's largest nonprofit advocacy alliance working to make research to improve health a higher national priority. She begins her new role September 26.
Ffolkes will lead Research!America's strategic communications efforts including media relations, web communications, social media strategies, print publications and public opinion polling. She will serve on the organization's management team.
"Suzanne brings considerable expertise in health research, strategic communications and advocacy," said Mary Woolley, president and CEO of Research!America. "We look forward to working with her to increase national awareness and understanding of health, medical and scientific research."
As director of media advocacy at the AHA, Ffolkes oversaw strategic media advocacy campaigns at the federal, state and local levels. She significantly expanded the scope of the organization's media advocacy campaigns to raise awareness and build support for the association's policy agenda.
Prior to joining the AHA, Ffolkes held key communications and media positions with the AFL-CIO and United Negro College Fund. Preceding her work with organizations in the nonprofit sector, she spent nearly 12 years as a broadcast news editor, radio anchor and reporter in Houston, Wilmington, and at The Associated Press Broadcast News Center in Washington, DC.
Ffolkes received an MA in Public Communications and a BA in Broadcast Journalism and Communications from American University.
"This is a wonderful opportunity to help drive the communications strategies of a well-respected and action-oriented organization," said Ffolkes. "I am excited about working with Research!America staff and members in building momentum for initiatives that engage and educate elected officials and key audiences about the importance of research."
Research!America is the nation's largest nonprofit public education and advocacy alliance working to make research to improve health a higher national priority. Founded in 1989, Research!America is supported by member organizations that represent the voices of 125 million Americans. Visit www.researchamerica.org.