Colgate-Palmolive Company is a global company serving people in more than 200 countries and territories with consumer products that make lives healthier and more enjoyable. The company focuses on strong global brands in its core businesses - oral care, personal care, home care and pet nutrition. Colgate follows a tightly defined strategy to grow market shares for key products, such as toothpaste, toothbrushes, mouthwashes, bar and liquid soaps, deodorants/antiperspirants, dishwashing detergents, household cleaners, fabric conditioners and specialty pet food.
The fundamental values of Colgate provide not only the foundation for its business strategy, but are reflected in every aspect of the company's work. Colgate cares about the well-being of individuals and is committed to helping on a larger scale to protect its worldwide community. As part of this commitment, Colgate employees are all members of a global team that shares ideas, technology and talent for achieving a healthier world. Colgate is dedicated to continuously improving how it meets the world's oral health needs, with the goal of becoming the best at all that it does.
In keeping with Colgate's values, the company is dedicated to caring for impoverished communities, promoting health and wellness among consumers of all ages. Colgate is involved in a variety of programs, both in the U.S. and overseas, that help educate children and families on the importance of preventative oral care.
"Oral health is an important part of a person's overall health," said Marsha Butler, DDS, vice president of global care for Colgate. "Partnering with governments, professionals and community groups around the world helps Colgate reach families in most need in rural, urban and underserved communities. Giving back to the communities we serve and making a difference is an important part of our global fabric."
One such endeavor is Colgate Bright Smiles, Bright Futures®, the company's flagship children's oral health initiative. Launched in 1991, this global program delivers free oral health education and screenings to communities in need, that are vulnerable to oral disease. Throughout the year, this initiative aims to empower children to practice good oral hygiene; partners with governments and dental professionals to improve oral health; helps prevent dental caries (or cavitites) worldwide; and gives back to communities where the company does business.
Colgate is also a proud supporter of Smile Grenada, providing not only financial support but also donating more than 26,000 toothbrushes, 52,000 full-size tubes of toothpaste and 78,000 unit doses of Colgate® PreviDent® fluoride varnish each academic year. Following an oral health survey of the children of Grenada, conducted by New York University College of Dentistry (NYUCD), results showed that 83.4 percent suffered from cavities, with an average of 9.1 decayed tooth surfaces per child. This led to the development of Smile Grenada, first implemented in 2011, a multi-faceted program targeted at preventing future oral disease of the 26,000 or so children in Grenada. The program includes education for parents, teachers, schoolchildren and health care providers, including community health nurses, dental auxiliaries, dentists and physicians in the public health field. This education consists of workshop trainings on oral hygiene instruction and preventive care that was offered to the country's health professionals.
To learn more, visit www.colgatepalmolive.com.